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More on Advertising |
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The description below was contributed by: mary lowe, on May 14, 2001 05:35:52PM

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Description:
Making signs readable and enticing
Materials:
Large white or black cardboard
Smaller colored paper
Stencil and scissors or printer and colored printer paper
Spray glue or glue stick, but not the squeezy kind
Materials for hanging and staking
Other comments or suggestions:
Rather than using marker and writing on signs, we always glue bright letters onto a white background, or white letters onto a black one. It really doesn't take much longer, the kids can help with stencilling, and it's much easier to read while driving by. Use a simple bold typeface, and only one or two colors per sign. Make them similar and put them up a week in advance so that they are remembered by those who regularly drive past. Put one of the same theme in front of your house or on your corner, etc., so that it's immediately recognizable as *that* sale. And if you are neat, it's good to use a phrase like "baby items" or "books and records" or "many tools" at the top or bottom for interest. Personally, I never pass up a sale if I know there will be books or records to sort through.
Finally, don't forget to take the signs down as soon as your sale is over!
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